Heritage, desire and diplomacy: why China still values scotch whisky

maeching chaiwongwatthana/ShutterstockFor more than a decade, China has been one of the most important growth engines for western luxury brands. From fashion and watches to fine wines and spirits, rising incomes and global exposure have fuelled an extraordinary appetite for pr...

🔗 Read more: https://theconversation.com/heritage-desire-and-diplomacy-why-china-still-values-scotch-whisky-275971

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