Widely mocked Visa sponsorship of Red Bull renewed as chief insists ‘names become affectionate’ once people find a kind of connection

Visa entered Formula 1 in 2024 with Red Bull Racing its first new global sports sponsorship agreement in 15 years. But it was a bumpy launch as its entry came with a name mocked as one of the worst in motorsports history. Didn’t matter to Visa, which on Thursday announ...

🔗 Read more: https://fortune.com/2026/02/19/visa-extends-f1-deal-red-bull-cash-app-2030/

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